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S2. Ep. 136 Serving One Million SMBs with a FREE Resource, with Elizabeth Gore, Founder of Hello Alice
I got really obsessed with how important it is, particularly for women, to be able to earn an income and own their own business,” says Elizabeth Gore, co-founder and president of Hello, Alice, a platform that provides over 1 million SMB with the funding, networks, and resources needed to achieve equitable capital. She currently serves as the Emeritus Chair of the United Nations Global Entrepreneurs Council and served the UN for nearly a decade as Vice President of Global Partnerships founding strategic grassroots efforts like Nothing But Nets Girls Up and Shot at Life. People magazine named her one of its “Top 100 Extraordinary Women,” Fast Company called her one of the “Most Creative People in Business,” and she was named one of Entrepreneur Magazine’s “Women to Watch.” Come on in and meet Elizabeth!
S2. Ep. 135 FoundHer Files: Create 9 pieces of Content from One on Instagram
If you’re a small business owner you likely are managing your Instagram account (in addition to the 100 other tasks that you have to accomplish daily, right? Instagram feels daunting, gives you a headache and is just overwhelming. You have what host, Lindsay Pinchuk calls "Instagram Paralysis"—you don’t know where to start, what to post—so you simply do nothing.
S2. Ep. 134 Putting Your Mental Health First to Live Your Best Entrepreneurial Life, with Whitney Eckis, Founder of Eckis Marketing
Take care of yourself so that you show up in your best life," said today's guest, Whitney Eckis, Founder of Eckis Marketing. This sound advice is what makes Whitney successful as a serial entrepreneur, and one with her hand in FIVE businesses! From her primary business, Eckis Marketing to GetSupr! an hemp-infused instant coffee that Yahoo! Finance named a top startup to watch in 2021, Whitney keeps a packed calendar. However, she also makes sure to put her own mental health first, which she credits to being able to do her job each and every day.
S2. Ep. 133 FoundHer Files: Building a Process for your Social Media Content Strategy with Host, Lindsay Pinchuk
Social media for business is VERY different than social media for your own personal entertainment. You want to create content that connects with your community, that has a purpose and calls your community to action. And most important, you want to make sure you have a process for social media content creation. Your process is 70% when it comes to your social media….and what you actually post is the rest. Without a process, your social media for your business is a tough task to tackle.
S2. Ep. 132 Creating a Functional Fitness Business from Scratch with Rachel Katzman, Founder of P.volve
I could never find my ‘why,’” says Rachel Katzman, about life before she founded P.volve, a functional fitness franchise which launched in 2017. After looking for a way to heal her body from high impact workouts and a scoliosis diagnosis, she finally found a trainer whose functional workouts gave her the results she wanted as well renewed confidence, centeredness and strength. With that, everything clicked and Rachel was determined to help other women reach their fitness goals with these purposeful workouts that take advantage of the body’s biometrics. Classes are available online and at one of the many franchise locations that continue to pop up all over the country.
S2. Ep. 131 FoundHer Files: 15 Instagram Tips for Your Business
You voted on Instagram and asked for Lindsay Pinchuk to share Instagram Tips for Your Business in today's episode.
S2. Ep. 130 Turning Tragedy into Triumph with Sara Schiller and Karen Robinovitz, Founders of Sloomoo Institute
I realized this was the first period of time in about two years that I had a true sense of joy,” says Karen Robinovitz, co-founder of Sloomoo Institute, a 12,000 square-foot experiential space in SoHo New York based around interacting with slime, which she launched in October of 2019 with co-founder Sara Schiller. In 2018 while the two were playing with slime, Karen discovered that the sensory immersion brought her– for the first time - into the present and out of her crippling state of grief after the loss of two close family members.
S2. Ep. 129 BONUS: Your Instagram Insights, What they Mean and How to Read them with Jenn Sherman and Lindsay Pinchuk
Yesterday Peloton’s Jenn Sherman was BACK with Lindsay Pinchuk talking all things social media—most notably how she has some major imposter syndrome and insecurity issues when it comes to using it for her own personal brand. So today you'll hear Lindsay and Jenn talk about insights—and how to know if what you’re doing is working. But before you hear Lindsay walk Jenn through her insights, she's going to walk YOU through where to find yours and how to read them.
S2. Ep. 128 FoundHer Files: How to Overcome Social Media Insecurities with Peloton's Jenn Sherman
The struggle is beyond real,” says Jenn Sherman about her social media insecurity and imposter syndrome around learning the basics of Instagram. Jenn is the OG Peloton instructor and her episode of Dear FoundHer... from July 2022 is the most downloaded in the podcast’s history. Jenn returns to discuss her struggle to learn basic processes like recording and posting, especially as someone who is older than her coworkers. Rather than seeing it as a project, Jenn realizes that social media is a necessary part of her job now, AND that it's FUN.
S2. Ep. 127 How She Did It Her Way (and Revolutionized an Entire Apparel Category) with Kerry O'Brien, Founder of Commando
When I opened my top drawer, I felt deflated,” says Kerry O’Brien, founder, CEO and Lead Designer of trailblazing undergarment line Commando, of what first inspired her to start her business. Commando is the first undergarment line to be free from both elastic and trim, and she holds two patents for her innovative hosiery and slips. Her fashion designs have been featured on countless runways and in top fashion magazines, earning her entry into the Council of Fashion Designers of America in 2012.
S2. Ep. 126 11 Ideas for What to Post NOW on Social Media, with host, Lindsay Pinchuk
YOU voted on the topic of today's episode on @lindsaypinchuk and @dearfoundher! Many of you have told Lindsay Pinchuk that you’re struggling with social media for your business, so today she's aiming to get the creative juices flowing for you. Make sure to tune in next Thursday as we talk more about social media imposter syndrome with a VERY special guest.
S2. Ep. 125 Redefine What Success Means + Make More Money in the Process with Sallie Holder, Founder of The Brimm
I had this firm belief that the world would be a better place if more women had more money in their pockets,” says Sallie Holder, Founder of The Brimm. To kick off Women’s History month, she joins Lindsay to discuss her passion for female entrepreneurship. At The Brimm, Sallie offers one-on-one coaching to female entrepreneurs helping them reach their true potential—as well as seven figures—and discover what is holding them back.
S2. Ep. 124 FoundHer Files: How to Pitch You + Your Business to the Press, with Alex York, Entrepreneurship Journalist at Insider
Talking about business from a non-business angle is something that I've really enjoyed being able to do,” says Alex York, entrepreneurship journalist at Insider. Alex covers business innovators who are changing the world, underrepresented founders, the future of work and how it affects the rest of us in our daily lives for Insider. If you're a female founder, it's almost guaranteed that you've read Alex's work before---even if you're just meeting her today.
S2. Ep. 123 Test, Research and Prove Your Concept before you Scale with the Co-Founders of Dagne Dover
We needed to make sure we had product market fit from day one,” says Melissa Mash, Co-Founder with Jessy Dover and Deepa Gandhi of Dagne Dover, the third fastest growing handbag company at Nordstrom. They saw a need in the market for a durable, all-purpose handbag that could adapt to all areas of life. From the beginning, research–through focus groups, surveys and observing the world around them—was key in getting the product just right, before finally launching in 2013. Social media was starting to gain momentum, and the brand benefited from the word-of-mouth element of the platform at a time when it was much less crowded. The trio shares the mistake they made early on that forever changed the way they approach the business, as well as their efforts to incorporate sustainability into the bags’ design and production.
S2. Ep. 122 FoundHer Files: 15 Hacks and Productivity Tips for Instagram Success with host, Lindsay Pinchuk
In today's episode, host, Lindsay Pinchuk, shares 15 actions she's taken on Instagram since she started using the platform in 2013. After many of you asked about Reels this week on Lindsay's Instagram page, she realized that there were probably a lot of little things that she does every day that she can share to make your life on the 'Gram easier as well.
S2. Ep. 121 Building a Brand with Multiple Extensions from the Foundation of Content + Community, with Joy Wilson a.k.a. Joy the Baker
I’m always just working from my gut,” says Joy Wilson, self-taught home cook and baker who has been sharing comforting and approachable recipes on her popular and award-winning blog Joy the Baker since 2008. Since then she has become editor-in-chief of Joy the Baker biannual magazine, written three cookbooks, created her own baking and breakfast mix product line with William Sonoma, and even collaborated with Delicacies jewelry on a culinary themed capsule collection of necklaces and earrings. Saveur Magazine named Joy the Baker Best Baking Blog and the London Times named it a Top 50 food blog.
S2. Ep. 120 FoundHer Files: Creating Content that Connects with your Community, A How-To Guide with Lindsay Pinchuk, Host of Dear FoundHer…
In today's episode, host, Lindsay Pinchuk, expands on the importance of building a strong foundation for your business using the three C's: Community, Content and Connection. She'll walk you through the steps you need to take in order to build that content strategy that will drive connection to your community and ultimately transaction.
S2. Ep. 119 Using the Power of Education to Build Trust to Ignite Sales of Your Product-Based Brand, with Kayleigh Christina and Danielle Gronich, Co-Founders of CLEARSTEM Skincare
I just kept asking why,” says Kayleigh Christina co-founder of CLEARSTEM Skincare of the root cause of her acne and the ineffective and drastic solutions offered by dermatologists. Kayleigh, a holistic nutritionist and Danielle Gronich, who studied molecular biology and genetics before becoming a clinical esthetician and acne specialist co-founded CLEARSTEM, a first-of-its-kind non toxic stem-cell based skincare dedicated to antiaging and acne treatment.
S2. Ep. 118 BONUS: 15 Tips to Consider When Building + Selling a Business
In today's episode, host, Lindsay Pinchuk, expands on the 15 tips she shared last week about selling her business.
This isn an episode EVERY business owner can benefit from, as the information doesn't only apply if you want to sell her business. It is applicable to every business out there.
S2. Ep. 117 FoundHer Files: 16 Tips to Consider if You Want to Sell Your Business
Lindsay Pinchuk discusses the sale of her company, Bump Club and Beyond.